Hey there, I’m Nat. After 20+ years in the bid world, I’ve seen it all - from billion-dollar corporates to small businesses finding their feet, from polished proposals that win big to last-minute documents that never stood a chance.
What became clear is that too often, bids are treated like admin. Rushed, copy-pasted, and full of jargon that doesn’t say much. Meanwhile, the people doing the work burn out, and the businesses miss real opportunities.
That’s why I started The Bid Hub. To make bidding easier to understand, less stressful to manage, and more strategic to win.
A little about me
Superpower - I have 2: making dumplings, and editing jargon into winning prose
Pet peeve - waffly content with no real meaning or value
Secret shame - an enduring love of 70s yacht rock
Fuel - a long black, watermelon and the odd Mars Bar.
What I bring to the table
Working across professional services, financial services, project advisory and infrastructure, civil services, waste management and defence, I’ve helped teams sharpen their approach and win contracts with clarity and confidence.
I’m not here to hand you a cookie-cutter system. Instead, I’ll help you think differently, write better, and build something that actually works - for you, your team, or your business.
How to work with me
You bring me in when the stakes are high and the timeline is tight.
I’m a calm, direct partner who cuts through bloated draft content, finds the real message, and makes it land. I’ll lift clarity, structure and tone fast, and push back when something is vague, risky, or weak.
You can expect
Sharp thinking, clean writing - I strip out fluff, tighten the story, and make key messages easy to find
A senior edit pass, not just proofreading - clarity, logic, persuasion, consistency, and compliance, all in one sweep
Momentum without hand-holding - my level of experience means I pick things up quickly, work with minimal instruction, and keep the work moving
Confident pushback - I’ll challenge assumptions, fix the “so what,” and help the team make better calls
Stakeholder-friendly, outcome-focused - I can wrangle input, align voices, and keep everyone pointed at the same goal
Calm under pressure - steady presence, no drama, strong standards.
If you need a practical, no nonsense uplift to a bid or pitch, plus the judgment to help your team make it stronger, I’m your person.
“Nat cuts through dense, hypey text, finds the real message, and brings it forward. Calm, no nonsense, and genuinely funny, her reviews were a highlight of the process.”
“Nat has been fantastic, the team love her. She picked things up with minimal instruction, pushed back in the right places, and made a real difference.”
“Natalie’s tender writing is exceptional, backed by dedication and a serious work ethic under short timeframes and high pressure. Thanks to her support, our team was better supported and busier with valuable client wins.”
Why I’m here
My mission is to help people and organisations win contracts more easily, fairly, and with a more human approach.
I support:
Bid pros who want to do smarter, more strategic work
Small businesses who want to stop guessing and start winning, on their own terms
Organisations ready to start seeing bids as strategy, not admin.
Your next move
“Natalie goes beyond answering the questions, she thinks about the customer and the project. The quality of her writing, messaging, research and presentation has been excellent, and she often anticipates issues before others do.”